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JOB TYPE: Direct Hire Position (no agencies/C2C - see notes below)
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LOCATION: Remote - United States only
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SALARY: $100,000 – $110,000/yr
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ESTIMATED DURATION: 40hr/week - Long term
THE OPPORTUNITY
- US-based (understanding US customer psychology is essential)
- Experience in a strategic capacity handing a Meta account(s) with monthly spend >200k (in a single account).
- Strongly preferred that this Meta experience come from an e-commerce company (as opposed to finance, politics, brick-and-mortar, etc)
Job brief
Our client is looking for a Marketing Manager who will eventually lead our efforts across both paid advertising and email marketing. The goal is to grow into the Head of Marketing.
The most important area in which we’re looking to add expertise is in paid social (facebook + instagram) strategy.
Further expertise in paid google and email marketing are big plus skills for us, but responsibility for these areas could be inherited over time, as expertise is built.
You’ll be managing a small, nimble team of designers and copywriters to produce and publish necessary assets for campaigns across these various channels.
Responsibilities
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Developing + implementing creative and media-buying strategy for paid advertising (facebook, instagram, google) and email marketing
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Managing designers and copywriters to produce necessary assets
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Setting, monitoring and reporting on marketing goals
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Be a steward of the brand that maintains brand integrity while expanding reach
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Analyze consumer behavior and determine customer personas
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Identify opportunities to reach new markets and demographics
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Monitor competition for strategic and product insights
Requirements
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Experience in a strategic role handling paid Meta accounts spending >200k/mo, with the most recent experience coming within the last 12 months (could be within an ecommerce organization, or in a performance marketing agency)
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Experience overseeing production of assets for paid Meta campaigns
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Solid knowledge of media buying tactics in Meta AdsManager
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Familiarity with reporting and analytics tools (Google Analytics, etc)
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Experience with CRM software (preferably Klaviyo)
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Experience handling strategy for Google Adwords is a strong-plus skill
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Experience in email marketing strategy is a strong-plus skill
Apply Now!
Braintrust Job ID: 5967
C2C Candidates: This role is not available to C2C candidates working with an agency. If you are a professional contractor who has created an LLC/corp around their consulting practice, this is well aligned with Braintrust and we’d welcome your application.
Braintrust values the multitude of talents and perspectives that a diverse workforce brings. All qualified applicants will receive consideration for employment without regard to race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or protected veteran status.
