At Blueground, our vision is to make people feel at home wherever they choose to live. For us, that means ensuring our guests have the peace of mind, flexibility & confidence they need to explore life’s latest adventure.
We’ve grown a lot since our founding in 2013, having raised more than $258m+ in funding, to date -- and that’s just the beginning. We’re now hosting guests in more than 11,000 homes in 30 cities around the world (and growing!), with an aim to hit 50 cities by 2025.
Our vision comes to life through our ways of working. For our 1,100+ member team located across 16 countries, we’ve created a culture of collaboration, inclusiveness, and opportunity.
We believe our people should have the power to choose their preferred way to work. Depending on the role’s requirements, team members can choose to work full time in one of our offices, work fully remote, or choose a hybrid model between the two.
We are driven by our core values. To our team, Time is our most important resource. Excellence isn’t simply a standard, but an exciting way to look at life. We Care deeply about our guests and colleagues. Our relationships are built around Transparency, which builds trust and improves communication.
We’re shaping the future of living, and we want you to be part of that journey.
We are looking for a highly motivated Senior Performance Marketing Associate based in São Paulo, Brazil, being responsible for supporting the team in delivering tangible business results against a set of defined KPIs. Are you an enthusiastic multi-tasker with attention to detail, strong analytical skills, and a can-do attitude, and have you been excited by what you’ve read? Join one of the fastest-growing startups with exposure to many international markets.
What you will focus on:
- Create, monitor and optimise paid marketing campaigns against a set of KPIs across various channels and networks: search, paid social, display, native, programmatic, etc. following strict deadlines
- Regularly carry out research regarding keywords, creative assets, audiences and competitors in order to generate actionable insights for our paid marketing strategy
- Managing weekly/monthly costs and budgets against targets to ensure the lean and efficient growth of marketing channels
- Work with the team manager on establishing a top marketing tech stack (Google Analytics configuration, data accuracy improvements etc) that will support our performance optimization efforts
- Liaise with various stakeholders (sales, pricing, etc) in order to understand the business context and strategic changes needed on the performance marketing side in order to support the wider company goals.
- Generate ad hoc reports and maintain internal dashboards in order to identify potential opportunities and areas of improvement regarding campaign performance
What we are looking for:
- Solid experience in Digital Performance Marketing, preferably in an eCommerce environment
- Advanced user of Microsoft Excel and Google Analytics
- Deep knowledge in at least 2 of the following channels: SEM, Display or Paid Social
- Strong data analysis skills
- Degree in Business/Marketing/Engineering/IT/Science
- Native in Portuguese + excellent spoken and written English
- Attention to detail and ability to meet strict deadlines
- Good organizational skills including prioritizing, time management and multitasking
- Great communicator, friendly and approachable
- Confident and ambitious with a can-do attitude
Your benefits:
- Meal/Food Voucher on the Flex Flash card of R$33.00 per day (no payroll deduction);
- Our Health Plan is Amil – We have 3 plan options available and you choose which one best fits your needs (with co-payment);
- Transportation Voucher based on your route to the office (with a 3% payroll discount);
- For your Physical Health, we have Totalpass, our gym benefit;
- For your Emotional Health, we have the Moodar platform;
- Flexible Vacations (from 6 months at home you are entitled to proportional vacations);
- Amil Dental Plan (no co-payment);
- Day off in your birthday day with +R$50.00 in meal voucher to celebrate that;
- Our environment has spaces for decompression, an equipped kitchen, barbecue place;
- We have free beer everyday after 5pm and on Fridays after mid-day;
- Once a month we have a celebration for birthdays!
* Please send us your English-language resume.
At Blueground we are proud to have Diversity and Inclusion at the centre of everything we do. We are committed to Equal Employment Opportunity regardless of race, colour, national origin, ethnicity, gender, age, disability, sexual orientation, gender identity or religion.
For more information on Blueground, visit us at www.theblueground.com. To keep up with Blueground news, follow us on LinkedIn, Instagram and Tik Tok!
