Senior Director of Demand Generation

Why do we exist?

Codility unlocks the world’s engineering potential.

Who are we?

Codility is the #1 rated technical hiring platform. Our mission is to enable engineering teams to make accurate and fair hiring decisions efficiently. Codility is partnering with innovative companies like Microsoft, Amazon and PayPal to help them build and grow diverse, high-performing engineering teams through our CodeCheck platform to screen candidate skills; CodeLive to host technical interviews; and CodeEvent for campus recruitment and hackathons. We have an amazing opportunity to further establish ourselves as leaders in the space, and we need strong advocates to help us get there.

Why Codility needs you.

We’re expanding our product suite to be an end-to-end engineering talent platform and have an amazing opportunity to further establish ourselves as leaders in the space, and we need strong advocates like you to help us get there. By joining Codility, you will have the unique opportunity to impact the HR tech stacks of high growth to enterprise companies and drive a new shift in how world-class engineering teams are built. Today, Codility powers 1,200+ businesses in 70+ countries, and has evaluated over 16 million engineers and counting…

In order to do this, we are hiring a Sr. Director of Demand Generation to lead and scale a global team of high performing marketers whose disciplines span ABM, email, paid acquisition, SEO, digital campaigns, global events, regional field marketing programs, customer marketing, and marketing operations. You will be responsible for architecting the demand generation strategy that meets ambitious pipeline targets, and overseeing the execution thereof.

What you will do.

• Build and manage best-in-class demand generation programs and campaigns, develop and track track targeted metrics reports, and optimize the lead to opportunity funnel and overall effectiveness
• Overachieve demand generation goals in relation to pipeline creation
• Orchestrate a team who will meet global pipeline targets with segmented, persona-focused campaigns to Enterprise and Mid- Market prospects that deliver the right message to the right buyer at the right time and on the right channel.
• Utilize and enhance all demand generation channels including website, SEM, SEO, ABM, email, events, content syndication, events, webinars, and customer marketing
• Partner closely with the revenue teams to ensure alignment on strategy, resources, and messaging
• Collaborate with the operations teams on key metrics, including marketing performance measurement, budgeting, strategic and pipeline planning, process definition, and marketing systems and data

We would love it if you have.

• 8+ years experience supporting and driving demand generation for a B2B SaaS company, preferably in $15M to $100M ARR range
• Experience with Enterprise and mid-market demand generation (and buying cycles and personas)
• Proven experience building and scaling B2B integrated marketing campaigns, making data-driven decisions, and owning pipeline contributions. 
• Experience collaborating with a feedback loop with SDRs, Sales, Product Marketing and Executives to ensure campaigns land successfully both internally and externally.
• Proven people manager/leader; inspire, lead and coach a team of marketing professionals to drive the integrated marketing plans
• Experience with the startup tech stack including SFDC, Marketo, Google Analytics, Wordpress and analytics tools such as Clari or Tableau
• Fluency in demand generation metrics and approaches to test and optimize them
• Ability to synthesize business objectives, create a well-aligned Integrated Campaign strategy and execution plans with clearly defined metrics and KPIs
• Deep domain expertise across demand generation disciplines, including content marketing, digital marketing, field marketing, marketing technology, and analytics/reporting
• Strong presentation, problem-solving, and budget management skills
• MBA a plus

How we behave.

We're human. Our diversity and unique experience make us strong. We allow ourselves to be vulnerable and treat one another with grace. We take ownership. We expect one another to take initiative and trust each person to make decisions based on the best available data. We have passion, perseverance, and urgency to hit our goals and work together to create the best outcomes. We think big. We innovate and challenge the status quo to maximize the value we deliver to our users. We constantly experiment with new ways to drive excellence. We're real. We are honest with ourselves and one another. We listen, speak up, and are ready to change our minds.

What we offer.

• A progressive remote first culture with a strong compensation plan
• Employee Stock Ownership Plan that gives everyone interest in the company
• Amazing benefits to include:
• 27 days of PTO
• 4 mental health days
• Incredible health, dental, and vision
• Monthly Health & Wellness budget 
• Yearly Personal Development budget

DISCLAIMER: 

At Codility, we know that great work isn’t done without a phenomenal team. We are always looking to hire the absolute best talent and recognize that diversity in our experiences and backgrounds is what makes us stronger. We insist on an inclusive culture where everyone feels safe to contribute and help us innovate. We hire candidates of any race, color, ancestry, religion, national origin, sexual orientation, gender identity, age, marital or family status, disability, or veteran status. These differences are what enable us to work towards the future we envision for ourselves, our product, our customers, and our world.