Head of Performance Marketing, Berlin. Global Focus.
Founded in October 2014 in Berlin, JustWatch is currently the largest streaming guide in the world, available on web, mobile and TV.
In parallel with building our consumer apps, we’re also a data-driven marketing agency for the film industry. We run digital marketing campaigns for Hollywood’s latest blockbusters as well as for independent movies.
Are you a movie and TV show fan who is interested in the performance marketing behind movie and tv show campaigns? Help us by implementing effective marketing strategies in every aspect of our digital performance acquisition channels.
Our campaigns reach millions of movie fans globally, and you will primarily be responsible for the management of digital accounts and diversifying the channel mix using paid social channels.
With substantial investment into marketing automation, machine learning, talent acquisition, and our own creative unit - it’s an opportunity to join now and help us build the most impactful performance marketing standard for movies and tv shows globally.
What You'll Be Doing
- Analyzing large data sets, including campaign performance, and applying the results to build a decision base for how to spend large media budgets for entertainment clients
- Identify, develop, and execute outstanding performance marketing strategies
- Build and develop a performance marketing team
- Continuously optimise our campaigns on Google, Meta, Instagram, TikTok, and JustWatch, etc.
- Communicate effectively across teams (Campaigns Team, BI and MarTech) to constantly evolve and adapt it to meet the entertainment market's rapidly changing needs
What You'll Need
- Strong interest in the movie and TV show industry
- Unrivalled hands on knowledge of TikTok, Meta, Google Media Buying
- Disruptive attitude toward our campaign setup with the mindset to execute a game-changing marketing strategy
- You are a person who analyzes performance, understands the details, and understands the effectiveness of each campaign.
- You have a balanced approach to test and learn when it comes to performance marketing.
- Marketing background, Quantitative Market Research experience, Information Studies, Computer Science, and Performance at scale
- Years of experience with online marketing setups
- Proven leadership skills
- Great command of English. Any other language is a plus
- And a “no bullshit” attitude
Show your interest in any way that works for you - send us whatever you have and a message explaining why you are a great fit for this role and why you choose JustWatch. We won’t reply to any one-click applications.
We have started to get back to our new offices at the historic Backfabrik, where we will work in a hybrid mode.
We embrace our entrepreneurial responsibilities. Through our 6-figure environmental and social impact budget, we offset every employee’s carbon footprint, give back to the community, support causes that matter, and have recently implemented a wellbeing and mental health program.
If you have any questions, please reach out to our talent team via LinkedIn or apply to this role directly through our jobs page.
JustWatch takes diversity and equal opportunity in a serious way. Our goal is to build a team that represents a variety of backgrounds, perspectives, and skills. We commit to being inclusive.
