Rain is a venture-backed fintech with a mission to enable people to have financial success. Our first product gives employees instant access to their wages, which solves a major problem for real people (115 million American workers are living paycheck-to-paycheck). Rain is the fastest-growing startup in the category and was incubated with QED Capital, a top fintech venture fund.
What you’ll do:
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Be the ultimate sales partner: Develop a deep understanding of our B2B sales process and pipeline and build marketing, content, and production pipelines that enable sales every step of the way.
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Multichannel inbound marketing: Deliver results and brand consistency across all channels including digital, multimedia, and print. Manage content and SEO strategy of our online presence and work with B2B customers on co-branded launch communications and marketing.
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Live and breath data: Mastery of industry standard data tools and can set up the right frameworks to optimize conversion funnels. Be an evangelist of data and work with designers, developers, and content creators to build a marketing machine backed by data that delivers results
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Build brand loyalty: Ensure our product’s onboarding experience and marketing materials support conversion and retention of customers at every touchpoint. Work with product and sales to keep customers and internal stakeholders engaged with new product releases and user research.
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Own the brand: Define our story, brand, and image in a way that represents our company vision and speaks deeply to our customers. You will work with in-house or agency designers to take our brand to the next level.
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Craft content that slaps: Help Rain stand out from our competitors and add creative flavor and appeal that hooks a wide audience
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Marketing and Creative leadership: Manage and develop exceptional creative talent. Help your team grow in their careers and support them to do their best work
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Collaborate, communicate, and quality control: Collaborate with teams to maintain design consistency across marketing and product. Ensure that any asset going public meets a high standard of brand excellence.
You should have:
- 6+ years of relevant experience
- Degree in Marketing, Design or equivalent work experience with a strong portfolio demonstrating your capabilities as a creative director
- Experience developing marketing and brand strategy for B2B and B2C
- Experience creating and managing marketing/advertising campaigns
- Understanding and experience creating integrated content across all marketing channels from digital, social media, paid media, mobile, offline and print
- Proven experience with concept development, storyboarding, pitching and achieving alignment with leadership and stakeholders
- Experience leading and mentoring a team of creative talent
- Strong creative vision with an understanding of business objectives
- Prior experience with copywriting, design, or production
- Prior project management experience, with a focus on creative direction
What We Offer:
Our teams are composed of industry experts. The environment is extremely engaging and fast-paced, with dozens of specialties coming together to provide the best possible product and experiences for our customers.
We provide competitive salaries and great benefits to our employees, including:
- Flexible PTO
- Parental Leave
- Medical, Dental, Vision, Life, Disability coverage
- Equity Options
Our team culture is rooted in our core values, or Rainbow Rules, which are backed up by actions vs just words on a poster.
Our Rainbow Rules are:
- Living the Rain Mission
- Supporting Each Other
- Data Driven
- Having Initiative
- Growth Mindset
As part of our dedication to the diversity of our workforce, Rain is committed to Equal Employment Opportunity and does not discriminate based on race, religion, color, national origin, ethnicity, gender, sex (including pregnancy), protected veteran status, age, disability, sexual orientation, gender identity, gender expression, or any unlawful criterion existing under applicable federal, state, or local laws. If you need assistance or accommodation due to a disability, you may contact us at HR-US@rain.us.
The Rain Instant Pay app provides early wage access for employees at mid to large-sized organizations to improve financial wellness and increase employee productivity.
With 63% of Americans living paycheck to paycheck, financial wellness tools are an important part of any employee benefits package. Rain works by giving advances on upcoming paychecks; it is not a loan and there is no interest. Employees pay a small fee for this service, which is healthier than payday loans.
Rain’s mission is to regrow financial freedom by giving people full control over their income and to put an end to predatory financial products, replacing them with on-demand pay.
Find out more at https://rain.us, LinkedIn, Facebook, Twitter, Instagram, and YouTube.
