About YLD:
Everything we do is to empower our clients to move forward. Our purpose is to help our clients develop the capabilities they need to outperform their competitors. Our success is a consequence of ensuring our clients are successful. Our company is built on extraordinary people; we aim to attract, inspire, develop and retain them. YLD is a software engineering and design consultancy; we create digital capabilities for our clients that last beyond our engagement. We have offices in London, Lisbon, Porto.
About the role:
Purpose: The Head of Growth will lead the charge in developing and executing a growth strategy to increase awareness and acquire new client leads for YLD.
What you’ll be doing in the role:
- Developing and implementing a comprehensive growth strategy that includes all aspects of marketing, lead generation, and customer acquisition.
- Supporting and mentoring a high-performing Marketing Team to execute the growth strategy.
- Collaborating with the Commercial Team to develop an effective lead generation and qualification processes.
- Continuously analysing and optimising marketing campaigns and channels to maximize ROI.
- Developing and executing a content marketing strategy that positions YLD as a thought leader in the industry.
- Using data and analytics to track and measure the effectiveness of growth initiatives, and make data-driven decisions to optimize performance.
- Developing and maintaining strong relationships with key stakeholders, including clients, partners, and industry influencers.
About You
- Experienced in a growth or marketing leadership role, with a proven track record of driving growth for a B2B company.
- Strong understanding of marketing and lead generation best practices.
- Excellent communication and leadership skills, with the ability to build and manage a high-performing team.
- Strong analytical skills, with the ability to use data and analytics to inform decision-making.
- Experience with a range of digital marketing channels, including SEO, PPC, social media, email marketing, and content marketing.
- Bachelor's degree in marketing, business or a related field, or equivalent experience.
- An excellent communicator, both verbally and in writing
- Able to work effectively in a team and on solo tasks
- Able to influence and persuade others of your arguments
- A natural leader and manager
- Able to explain complex ideas in a simple manner, and break down detailed strategies into deliverable action plans
What you’ll get in return:
- Company Private Health care (currently provided by BUPA)
- Enhanced fully paid maternity and paternity leave for up to 6 months
- Company’s Pension Scheme
- 25 days annual holiday (excluding Public Holidays)
- £2000 annual allowance for Training/Conferences
- £300 annual allowance for additional hardware
- Mental Health support: access to Spill app
- Meditation/Sleep support: Headspace or Calm app subscription
- Bonus (depending on Company performance and results)
- Company laptop
- Generous referral schemes
Our typical Recruitment Process looks like this:
1st Interview (30/45 mins)
Interview with CCO (1h30)
Joint interview with members of the Senior Leadership Team (1h30)
YLD’s Values:
We live and breathe our values, and know you will too:
Growing every day
Including everyone
Relationships built on honesty and ethics
Inspiring solutions
Winning together
Perm Positions
We’re an equal opportunity employer and value diversity of all kinds. We don’t discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, pregnancy or maternity, age, marital status, or disability status. We also offer a remote-first working environment, meaning that flexible working and work-life balance come as standard for all employees.
