What we do
Founded in 2011, Coda Payments (“Coda”) is the leading provider of secure, cross-border monetisation solutions for digital products and services in more than 60 markets. Through our three services: Codashop, xShop, and Codapay, we help top digital content publishers worldwide such as Activision Blizzard (Call of Duty: Mobile, Diablo Immortal), Riot Games (VALORANT, League of Legends: Wild Rift), Moonton (Mobile Legends: Bang Bang), Garena (Free Fire), Tencent (PUBG Mobile), beIN, Bigo Live, Tinder, and Viu to monetise their content and unlock new revenue streams.
Headquartered in Singapore, Coda has 11+ offices and 35+ remote locations worldwide. To date, we have over 500 employees of 42 nationalities working together towards the same mission: to offer our customers the best value, experience and entertainment every day, without fail.
Reporting to the Global Marketing Director, your mission is to drive, lead, plan, and track marketing campaigns and partnership projects globally. You will deliver an integrated marketing approach to our campaigns, aimed at engaging Codashop fans. You will also provide that final magical touch, ensuring marketing campaigns are conceptualized in alignment with the creative strategy and delivered to meet campaign goals.
Responsibilities
- End-to-end marketing campaign management — from ideation to execution of campaigns.
- The candidate will work cross-functionally with digital marketing, analytics, agencies, brand, and regional team to design and execute strategies for growth.
- Briefing and managing the paid media workstream to amplify campaigns across key geographies
- Collaborate with cross-team functional stakeholders to ensure quality campaigns are being delivered in a smooth and timely manner.
- In charge of performance analysis for key campaigns and marketing initiatives.
- Working closely with the relevant teams to implement improvements to future campaigns.
- Staying on top of trends to generate creative and relevant ideas for campaigns.
- Conveying and reporting learnings of marketing efforts to stakeholders
Requirements
- At least 4 years of experience working in marketing, account management, or agency
- Prior experience in campaign management and/or projects managing various marketing initiatives.
- Should be a proficient marketer and understands the complexities and how various digital channels could be used to drive acquisition and retention
- Positive attitude with excellent interpersonal, written & verbal communication skills.
- Experience working with various stakeholders.
- Strong creativity, time management, and organizational skills.
- Able to handle multiple campaigns simultaneously.
- Knowledge of brand, content, influencer, and digital marketing.
- Knowledge of the gaming and digital content business would be beneficial.
- Fluent in both Mandarin and English
Working at Coda
Life at Coda is fast-paced, challenging, and fun. As a rapidly growing global company, we’re always looking to step up and adapt to changes quickly; there is never a dull day at Coda.
Nonetheless, we value work-life balance as much as you do. At Coda, remote and flexible working arrangements take centre stage for Codans to work smartly and have autonomy in how they work.
We make things happen in the most impactful and effective manner. We are looking for someone eager to initiate new ideas, hungry to contribute more, derives satisfaction from team wins rather than individual ones, and values integrity. If this sounds like you, you will fit perfectly into our Coda team!
We are an equal opportunity employer and do not discriminate based on gender, race, age, religion, disability, or other local protected class. We are committed to cultivating an inclusive environment for all employees, and we welcome the diversity that you will bring!
We are sorry to inform you that only shortlisted candidates will be notified as we may be overwhelmed by the number of applicants coming into our system; hence if you do not get a reply from us - don’t give up on us just yet!
We encourage you also to check out our career site at https://www.codapayments.com/careers - we may have other suitable openings for you.
