We are a small privately owned Media Company in Vanuatu. We are looking for a qualified Digital media specialist to join our team as Director of Market Development. You will lead our marketing efforts on our existing Media Platforms and grow our revenues using new media and digital tools. If you know how to creatively handle various online marketing tools, like websites, podcasts and blogs, this position is for you. You will work with a small sales team to coordinate our marketing, advertising and promotional activities. Ultimately, you should be able to promote our company and increase client engagement.
Responsibilities
In addition to Managing our small marketing team on our existing Traditional Media Platforms, your primary focus will be to increase revenue on the Digital side of the company. These responsibilities will include;
- Design digital media campaigns aligned with business goals
- Coordinate the creation of digital content (e.g. website, blogs, press releases and podcasts)
- Manage end-to-end digital projects
- Establish our web presence to boost brand awareness
- Maintain a strong online company voice through social media
- Liaise with Marketing, Sales and Product development teams to ensure brand consistency
- Suggest and implement direct marketing methods to increase profitability
- Monitor ROI and KPIs
- Stay up-to-date with digital media developments
Requirements
- Proven work experience as a Digital media specialist or Digital marketing manager
- Solid knowledge of Photoshop, Final Cut Pro, Premiere Pro, Audacity or other media editing software
- Experience with visual communication principles
- Familiarity with web design and content management systems
- Excellent analytical and project management skills
- An ability to multitask and perform under tight deadlines
- Strong verbal and written communication skills
- BSc degree in Marketing, Digital media or relevant field
- Additional qualification in web design or animation is a plus
