Are you looking for an opportunity to have a voice in driving paid digital media efforts for a fast-growing company – and to grow into the leading voice? Our Manager of Digital Marketing will be a key leader in planning, implementing, and managing our paid digital media strategies across our ever-growing portfolio of companies
This role requires a well-organized manager who makes data-driven decisions and is an excellent communicator. It demands a strong understanding of and a willingness to take ownership of driving the day-to-day success of paid digital media, including both SEM and Social ad efforts.
Responsibilities
- Own your numbers as part of a highly data-driven team
- Working with Paid Digital Strategy leaders to develop cutting-edge digital campaigns that support marketing goals across digital platforms for full portfolio of over 25 websites
- Strategically building and maintaining audiences in numerous ad platforms
- Seeing campaigns through from conception to launch
- Day to day management and optimization of paid digital campaigns
- Providing continuous actionable insights and reporting into campaign performance
- Measuring and tracking relevant paid media KPIs
- Building out media buys and making recommendations
- Managing daily/weekly/monthly ad spend budget across numerous platforms
- Being the in-house expert on paid media best practices and new technologies
- Identify KPIs, wins, misses, opportunities and recommend next steps
Requirements
- 5+ Proven years SEM experience and success managing PPC campaigns across Google, Yahoo and Bing
- 3+ Proven years Social Ads experience and success managing campaigns across Facebook, LinkedIn and Twitter
- Strong analytical skills and experience generating paid media reports
- Proficient in Excel and/or other reporting tools
- Ability to analyze data and provide evidence-based recommendations
- Critical thinking and problem-solving skills
- Self-motivated with great time management skills
- Ability to prioritize and manage multiple projects at the same time
- Great interpersonal and communication skills
- Must be a team player and collaborator
Namely Company Culture Highlights
- Winner of Comparably's Award for Best Places to Work in New York 2021
- Winner of Comparably's Award for Best Leadership Teams 2021
- Winner of Comparably's Award for Best CEOs for Diversity 2021
Check us out on Comparably: https://www.comparably.com/companies/namely
About Namely
Namely is the first HR, payroll, and benefits platform employees actually love to use. People are at the center of everything we do—from our platform to our staff. Why join us? We believe every company and every employee deserves a great workplace, supported by HR technology they use and love. Most importantly, we believe in giving you the tools you need to do the best work of your career.
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