Consultant, Platform

Who We Are:

• Data-driven thinkers, grounding our insights and recommendations for growth in measurable data and context.
• Human-centered design practitioners, understanding best practices, regardless of technology or use case, and always putting people at the center of our solutions.
• Digital content creators and strategists, applying best practices to key message development, evaluation of current client content, and identifying optimization opportunities.
• Innovators, leveraging design-thinking and other frameworks to keep our work fresh and help our customers adopt a mindset for change. We drive toward success with a spirit of experimentation and agility.

How We Show Up to Work:

• Demonstrate a polished, professional relationship with colleagues & customers.
• Assume positive intent.
• Be collaborative. Create space for and be open to different expertise and experiences.
• Be dependable and reliable for our customers and our colleagues.
• Be organized and manage your own workload.
• Be proactive. Be willing to jump in, not wait to be told.
• Be willing to try something new, not dependent on documented examples.
• Be empathetic. Consider the human experience, needs and motivations of our customers and our colleagues. 
• Be open to feedback. Listen with the same passion with which you want to be heard.
• Be curious. Gather information and knowledge. Consider new ideas and approaches. Consider what you might not know.

Responsibilities:

• Lead specific use cases and components in a suite of complex and comprehensive multichannel digital programs for public sector customers, with a heavy focus on developing effective, efficient technical solutions for delivery across Granicus’ evolving suite of digital products, including email, social media, SMS, and websites.
• Gather, document, and manage technical requirements with a human-centered approach, establishing trust and credibility with our customers.
• Provide subject matter expertise on how to architect and deliver marketing technology and data strategies that accelerate audience acquisition and conversions, through personalization and increasing customer engagement. 
• Operationalize omnichannel customer journeys to help to define key segments and personas, empowering GXG to deliver more robust forms of segmentation and personalization at scale.
• Partner with GXG’s experience designers and analysts as a technical consultant to design and execute complex digital experiences via test and learn initiatives, deriving insights from post-campaign analysis, and optimizing programs to better deliver outcomes and impact.
• Demonstrate solution functionality to customers and stakeholders as needed
• Occasionally represent GXG in speaking roles, panel participation, webinars, workshops and client outreach, as well as attend and participate in industry conferences and workshops throughout the U.S. as needed.

Qualifications:

• 5+ years of experience in technical consultation for marketing automation solutions or digital advertising operations, leading multichannel digital programs for external customers, preferably in a digital or consulting agency serving government or at a government agency. 
• A strong understanding of marketing automation tools, including for multichannel campaign management. Expertise with govDelivery preferred.
• Strong ability to gather data and customer requirements to design scalable technical solutions. 
• Strong experience creating technical journey maps and message templates based on unique user values for marketing automation solutions.
• Good ability to facilitate complex discussions and communicate effectively at all levels in a heavy customer-facing capacity. Discovery workshop facilitation skills a plus.
• A nimble thinker, able to intake customer needs and respond strategically. A critical thinker, able to consult quickly on a broad range of marketing and technology topics.
• Experience working with web development teams, providing technical consultation and integration facilitation during requirements gathering, design, testing, implementation and operational phases
• Expertise with Web 2.0, social media and web Interactive capabilities, including digital communication options (email, SMS, RSS, etc)
• Advanced knowledge of PHP, WordPress, JavaScript/J-Query, mobile aps, Web Services, HTML5, APIs and other web technologies a plus
• Ability to work effectively in a fast-paced, team-oriented environment.
• Passion for public service, citizen engagement, and communication.
• Due to security requirements, this position is currently open only to U.S. citizens. Additionally, you must have been a resident of the U.S. during at least three (3) of the last five (5) years. Exceptions are possible for applications who worked for the U. S. Government as an employee overseas in a Federal or military capacity; and/or been a dependent of a U.S. Federal or military employee serving overseas. Such applicants must be able to provide state-side reference coverage. State-side coverage information is required to make a suitability or security determination.
• Prior to the shutdown for the Covid-19 pandemic, GXG staff were expected to be available for on-site customer meetings with our federal, state and local customers. This included travel in some instances. As our customers' expectations and responses to the pandemic continue to evolve, GXG team members may once again be expected to be available for in-person customer and internal meetings.