FoodLabs & Atlantic Labs is hiring a

Chief Marketing Officer (gn) @ Early-Stage Food Venture

Munich, Germany

ABOUT THE VENTURE

We are on a mission to build the leading frozen convenience food brand. Founded by experienced startup operators (former mymuesli), we are currently operating in stealth mode preparing for our e-commerce launch in the summer of 2023. We are backed by FoodLabs, the leading VC in the food industry, and are already well-equipped with culinary and operational expertise to produce the best frozen food products. This is an exciting opportunity to join us on our journey from the very beginning – let’s get started!


THE ROLE

We are now looking for a highly motivated and experienced Chief Marketing Officer to develop and execute our growth and marketing strategy. You will have the opportunity to work first-hand with driven founders having their roots in food tech within a VC-backed venture. 
You will hire and lead a team as we scale but you will start as a builder executing our growth. We are looking for this role to be based in Munich, Germany.


WHAT YOU WILL ACCOMPLISH

  • Develop and execute our growth and marketing strategy (online and offline), including customer acquisition, retention, brand, and monetization

  • Manage our marketing budget, optimizing for profitability through channel testing, tactical adjustments, and strategic initiatives

  • Independently develop advertising assets, landing pages, and email campaigns

  • Be in charge of webshop development and marketing tools

  • Identify, close, and successfully monetize influencer and creator partnerships and campaigns

  • Establish a highly engaged community around our brand and products

  • Hire, lead, and develop a team of driven, highly engaged growth marketers

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