Associate Strategist

Who You Are:

A finger on the pulse. You are a font of knowledge on business, consumers and culture at large.  

You are developing your craft skills. The majority of your time is spent assimilating information, making it digestible and useful to everyone around you, from your direct supervisor to the broader team. You compress raw information, pulling out just the right bits and shaping them into a narrative that can bring people up to speed quickly. This increases the collective knowledge, helps prove —or disprove —the working theories, and ultimately makes the work better. Creative and Business look to you as a repository of knowledge, helping them uncover insights, recognize patterns and draw interesting parallels.  

You are obsessed with your client’s audience(s) and have a keen understanding of what makes them tick. You learn and understand the client’s business, with a core understanding that our role is to help solve their problems through creativity. You have an ear for logic, for finding the story in a process, and for shaping an argument to sell in the best work.

You have up to four years of experience. You are passionate about creativity with a positive attitude and a strong work ethic, exceptional writing skills, great analytical skills and a noticeable presence. You enjoy the thrill and pace of new business, and you want to shape your agency and what it delivers as much as you do your client’s marketing.

What You’ll Do:

Learn Craft Skills

• Working knowledge of brand strategy (i.e., positioning statements, benefits ladder, personality, etc.) 
• Navigating syndicated/secondary research, summarizing key findings, drawing conclusions and identifying insights 
• Ever expanding cultural acumen, competitive intelligence and perceptual mapping
• Developing a baseline competency with Disruption X and other TBWA methodologies
• Creating offerings and solutions to meet client needs

Develop a Foundation

• Learning to write strategic POVs 
• Beginning to understand and respond to creative, while banking a growing archive of personal reference 
• Bringing fact-based knowledge and fresh cultural insight to the table 
• Grabbing every opportunity to expand brand/category/audience experience   

Your Commitments as a Strategist

• Everything that we do is in service of creativity and value creation for our clients’ brand
• We achieve this by applying the Disruption methodology to break free of conventions and disrupt the status quo 
• We are committed to building a culture of effectiveness and proving our value as a business 

Who We Are:

TBWA\Health Collective is a consumer health agency founded in 2017 that brings together the TBWA\Chiat\Day NY consumer expertise and TBWA\WorldHealth health and science know-how. Among its clients are Moderna, Merck, Janssen Amgen, Bluebird, Cytokinetics.

TBWA\Chiat\Day Values

Our creative product is everyone’s responsibility.

We are tough on the work. We are kind to each other.

When we take care of each other, the rest takes care of itself.

TBWA\Chiat\Day Attitudes

Curiosity: Be open minded to ideas wherever they come; curious people are often unafraid of change;

Collaboration: Self-confidence without a big ego; work with all types of people;

Integrity: What we say is what we do; it is honesty and respect in our dealings with people;

Resourcefulness: To find ways to do whatever we have to do for our clients, and our people

This position is non-exempt with an annual base salary of $55,000-$65,000 plus eligibility for overtime pay when applicable based on state and federal guidelines.

Benefits for this role include health/vision/dental insurance, 401(k), stock purchase, vacation, sick and personal days, Also, you will be eligible (approximately thirty days after you commence employment) to participate in all disability, life, travel insurance plans and programs, retirement plans subject to the terms and conditions of such benefit plans. Please don’t let our posted ranges keep you from exploring this or any other exciting opportunities within TBWA.