Situation, a digital-first agency building passionate communities for live experience-based clients like WICKED on Broadway and The Metropolitan Opera, seeks an Associate Creative Director (ACD) with a background in copywriting and strategy. This role will report to one of the Creative Directors and serve as the creative lead for a selection of clients in the arts, entertainment, and live event space.
What You’ll Do
The ACD serves as the creative lead for their set of clients, brainstorming and concepting idea-driven campaign executions that ensure we're bringing our clients’ stories to life across a multi-media landscape. The right candidate is an emerging creative leader with unmatched creative curiosity who knows how to take an insight, turn it into an idea, and map out executions to meet our clients’ business goals. The right candidate is a natural collaborator and knows creating great ideas in a team sport.
Our office is located in midtown Manhattan and we are currently working in-office three days per week.
Sample Day-to-Day Responsibilities
- Drive the creative strategy for macro and micro planning deliverables--advertising messaging, content, virtual events, brand activations and promotions, influencer, etc.--that meet client objectives
- Develop high-level concepts for creative projects on a recurring and ad-hoc basis, balancing responsible ideation, proven effectiveness, and innovative thinking
- Develop a strong, authentic, and effective brand tone and voice for your clients; maintain that voice across all platforms and canvases
- Brief fellow creative and social media team members in our SBU and the Studio with the "who, when, and why" to arrive at the best "what"
- Quality control and review creative output once a project has moved from pitch to production
- Identify instincts-driven and insights-backed opportunities to improve creative impact and shift creative strategies
- Uphold creative standards through a working knowledge of strong copywriting and editing skills, design principles, etc.
- Pitch and present with passion and purpose; clearly and confidently communicate recommendations
Requirements
- 5-6 years of relevant experience at creative agency, studio, or in-house marketing team in a creative role
- Excellent writing ability and advanced skills as a copywriter, including an understanding of different writing voices/tones and a passion for storytelling in multiple formats, mediums, etc.
- A working knowledge of design, video, social, and other creative disciplines in order to be a strong collaborator and effective creative leader
- Strong perspective for what makes creative marketing efforts stand out and perform within a multi-platform consumer landscape
- A portfolio of your work in lead and hands-on roles
- Dynamic and confident presentation skills to pitch ideas clearly and effectively
- Troubleshoot and problem solve efficiently, intelligently and with positivity
- Manage multiple projects in a fast-paced creative environment
- A passion for live events, entertainment, and/or the arts; working experience in these industries, agency or client-side, is a plus but not required
Benefits
We offer a competitive base salary and a range of benefits and perks:
- Salary range: $90,000 - $105,000
- Health care plan (medical, dental and vision)
- Retirement plan with employer match
- Life and disability insurance
- Generous paid time off package that includes vacation, sick, “life happens” days, birthdays, summer Fridays and public holidays
- Paid family leave
- Cold brew coffee, snacks, and fresh fruit
- Wellness resources
- Special access to New York City’s arts and entertainment scene
We have been honored for our commitment to our team with workplace awards from Crain’s, Best Companies Group, Cynopsis, Digiday, and Fortune.
Our Company
We are Situation, a digital-first agency that builds and drives passionate communities to meaningful action. We partner with live experience-based brands like NFL, WICKED on Broadway, The Metropolitan Opera, and Cirque du Soleil.
Situation is part of Situation Group, a digital-first collective of award-winning advertising agencies.
